Just because your zip code is small doesn’t mean your dreams have to be.

Meet your coach,

Hi there! I’m Katie Gutzmann. I’m passionate about helping rural business leaders who wear a lot of hats and are trying to juggle it all.

In a small community, leadership looks different. You’re not just running a business, you’re often leading local organizations, serving on boards, volunteering, and showing up for everyone around you. Rural leaders are natural doers, you know how to make things happen. But true impact comes when you pause long enough to lead with clarity and intention.

In our coaching conversations, we might start with your business, but it often expands into something bigger: how your work fits into your life, your goals, and what’s next for you personally and professionally.

With a background in marketing, I bring a unique blend of strategic insight and personal coaching. Depending on your goals, our sessions might include both reflection and practical tools to help you move forward with focus.

If this resonates, let’s talk.

Katie

Book Your Free Coaching Call
Meet Katie

Here’s how I help

  • In 10 sessions, I help you pause, reflect, and align your life and work around what truly matters. Together, we’ll simplify the noise, uncover what’s holding you back, and design a path that feels purposeful and sustainable. Learn more here.

  • Strong teams don’t just happen, they’re built. My two-hour Working Genius Team Workshops are a two-part experience designed to help teams understand how they naturally work, communicate, and collaborate. Learn more here.


  • Whether you’re looking for a hands-on workshop or a customized program tailored to your team’s goals, I work with you to create an experience that is practical, inspiring, and memorable. Learn more here.

Clarity creates Impact

  • I’ve supported rural business owners and leaders through topics like:

    • Evaluating commitments and creating a plan to let go of what no longer fits

    • Learning to release control and empower their teams

    • Defining a five-year vision for both business and life

    • Reconnecting with their best self and quieting the inner critic

    • Leaning into their Working Geniuses

    • Brainstorming how to market a product or position their business

    • Gaining traction and momentum in their early marketing efforts
      …and so much more.

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  • "I recently had the pleasure of working with Katie Gutzmann for 1:1 coaching. The experience was exactly what I needed to jump start some personal and professional initiatives. I enjoyed being able to schedule check-ins based on my calendar and Katie helped me stay accountable. Through coaching I noticed improvement in my work-life balance and overall attitude as I was better able to leave work at work at the end of the day. Even my wife noticed the positive changes! This coaching experience has also allowed me to lead by example for my staff as I work on improving my leadership skills and encourage them to do the same. I highly recommend Katie's coaching services to anyone looking to make meaningful changes in their life."

    Ed Knott | Applied Connective Technologies | Business Owner | Coaching Client

  • "Katie offered a transformative coaching experience, grounded in presence and authenticity. She provided insightful and thoughtful reflections while opening space for me to navigate a pivotal time in life with clarity and confidence. What stands out most about Katie is her generous, open heart - always offering deep wisdom, unwavering support, and a genuine commitment to my growth. I am deeply grateful for the impact Katie has had on my journey. For anyone looking for growth and transformation, I highly recommend Katie's coaching."

    Holly B. | Business Owner | Coaching Client

  • "Katie has a remarkable ability to identify blind spots and bring clarity to areas that often go unnoticed. Her deep intuition and genuine care for people make her an exceptional coach. Throughout my coaching experience with her, I had several breakthrough moments that not only challenged me in new ways but also fostered significant personal growth. She helped me see opportunities for development that I hadn't recognized before, and I walked away with renewed energy, confidence and a clearer sense of direction."

    Kayla Schnuelle | Business Owner | Coaching Client

  • "I had the privilege of attending a Working Genius Workshop facilitated by Katie Gutzmann and I cannot express how transformative the experience was for me. The insights I gained in my own work style and how I collaborate with others were invaluable. I was so impressed by the workshop that I encouraged my leader to implement it for our entire office. Katie then came to lead a session for our team and I can confidently say it was the best training we've ever received."

    Megan Mitchell | Working Genius Workshop Participant

  • "I brought Katie into a team offsite to help us understand the Working Genius. Her session impacted each team member as we learned about how to work better as a group while uncovering important things about each other which has helped us become more dynamic as a company. Katie is professional, organized, and committed to growth. If you’re a business owner, team leader, or anyone looking for an edge, I wouldn't hesitate to call Katie. As an entrepreneur, I believe everyone needs a strong coach to elevate their performance. Success isn't about how you can do more, it's about who can help you get there. Katie is a "Who" that you need to hire!"

    Kelly Krings | Entrepreneur | Working Genius Workshop Participant

  • "Working with Katie has been nothing short of life changing. When I joined the Positive Intelligence program she offers, I had no idea just how deeply it would impact me. The combination of her compassion, insight, and truly intuitive coaching shifted the way I see myself and the world around me. I learned to face both inner battles and external challenges with clarity, confidence, and self-kindness, something I didn’t realize I was missing. Katie is one of the most genuine and attentive people I’ve ever worked with. She listens with her whole heart, understands what you need even when you can’t quite articulate it, and tailors her coaching with such care and intention that you feel supported every step of the way. She has helped me grow in ways I didn’t think were possible, professionally, personally, and emotionally. I am forever grateful for the impact she has had on my life."

    Sandy Priest | 450 Ag LLC | Business Owner | Coaching Client

  • "Katie facilitated an effective Working Genius workshop for our team of 8. She engaged all members and created an environment where we could learn from one another. Having an external coach and leader from the outside, allowed both owners and our employees to interact on equal footing, allowing all to truly be ourselves and encouraging honest reflection on our frustrations and strengths. The experience was a game changer for our team dynamic!"

    Alisha Beran | Evolve Benefits | Business Owner | Working Genius Workshop Participant

Resource Roundup

Tools developed exclusively to help rural business leaders grow

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This is for you if….

  • You’re ready for a season of clarity, confidence, and intentional growth

  • You want space to think, reflect, and be challenged in a supportive way

  • You’re seeking tools and insight to move from busy to purposeful

Let’s Do This!

Book a Complimentary Coaching Call

When you invest in coaching, you’re not just setting goals, you’re building momentum toward a more grounded, meaningful way of living and leading.

The first step is a complimentary coaching call. Bring a topic in your life that you’d like coaching on (personal or business) and experience what coaching is all about.

Book Your Free Coaching Call